Wednesday, December 24, 2008
Grocerying at Harris Teeter's flagship store: Morrocroft Village
Harris Teeter's Morrocroft Village Flagship Store in Charlotte's SouthPark is the largest store in the entire chain, according to the Mecklenburg County Tax Website it encompasses over 72,000 square feet -- rivaling the size of the HT store at Greensboro's Shops at Friendly Center. The Morrocroft store opened in 1992, replacing the old Harris Teeter at SouthPark Mall, and was created to be a new generation of Harris Teeter flagship stores. Indeed - at the time, especially - Charlotte hadn't seen a grocery store like this and it gained notiriety and the nickname as the original "Taj-Ma-Teeter." Today it is still thriving as one of the busiest stores in Charlotte and one of the busiest HT's in the entire chain.
Also, although Harris Teeter didn't last in Atlanta (to the dismay of many), their initial success was credited to Harris Teeter's Morocroft design. See related article: HT Success in Atlanta began at Morrocroft.
Update: Our friend Pat (of Charlotte Eats and Charlotte Ads) has graciously provided this photo of the Morrocroft store from 1992, noting that a renovation in the late 90s changed this section:
More photos (via cameraphone)